DBM Wines

The partners of DBM Wines contacted us back in the late Summer last year. They had a very clear idea of what they wanted from their company and the ethos that would stand behind it. What they did not have was a clear brand direction that would deliver these aspirations.

Appealing to a discerning wine purchaser meant creating a strong, no nonsense brand identity, one that re-enforced their personal involvement with the company. The Davis Bell McCraith brand mark was created, using an elegant typeface that was adapted to give DBM Wines some personal ownership of the logo.

The logo was then adapted to suit a whole host of marketing situations, from web banner concepts to off-line marketing for media advertisements and brochures.

Once the the Brand identity was in place we produced the corporate stationery. From here the next big thing for DBM Wines was the website. We decided that Richard, Aidan and Susan (Davis Bell McCraith) needed to seen as 'real' people, after all they are the business and their clients have come to trust them as individuals.